Tuesday, April 28, 2009
100 Days Press Conference
While his approval numbers remain relatively stable at around 62%, President Obama is again taking to the airwaves this week to mark his first 100 "historic" days in office. Certainly more than his predecessor, Obama has taken to using the primetime presser as a means of dictating the narrative of his efforts. His approval numbers are important in understanding why it's still useful. If 62% of Americans still think he's doing well, the intrusion into our regularly scheduled program should prompt little backlash. And, as opposed to President Bush, Obama's strength is his speaking (off teleprompter). Two predictions, One: the viewer numbers will plummet from his previous primetime appearances. Two, following Emanuel's Doctrine of "not letting a crisis go to waste", Obama will attempt to pair the swine flu scare with healthcare reform.